How to Save a Custom Button Style in Flodesk (So You Don’t Redesign It Every Time)
If you use Flodesk for email marketing, you already know how easy it is to design beautiful emails.
But here’s what most people don’t realize:
You can save your button styles as templates.
Which means no more:
- Rebuilding buttons every week
- Re-adjusting colors every launch
- Wondering if this shade of orange is the right orange
Let’s walk through exactly how to save a custom button style in Flodesk — and why this tiny feature makes a big difference.
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The KSA Way – What our agency can do for you!
We are full service integrator agency for digital small businesses who are looking to scale and need a team of highly skilled integrators (that’s us!) who can help them reach their goals!
Some things we do on the daily:
- Evergreen funnel audits + builds
- Freebie funnel creation (copy, design, tech)
- Showit & Squarespace Design
- Sales pages + backend systems
Why Saving Button Styles in Flodesk Matters
Consistency builds trust.
If your buttons change shape, color, alignment, and size every email, your brand starts to feel… scattered.
Saving button styles helps you:
- Maintain visual brand consistency
- Speed up email creation
- Create different button styles for different use cases
- Work more efficiently inside Flodesk
And we love efficiency around here.
Step-by-Step: How to Save a Button Style in Flodesk
Inside your Flodesk email builder:
- Add a Button block
- Customize it:
- Choose your brand color
- Adjust border and background
- Round the edges (if that’s your vibe)
- Set alignment (left, center, right)
- Click Save Style
That’s it.
Flodesk will now store that button design so you can reuse it anytime.
How to Manage Saved Button Styles
Once you’ve saved multiple styles, you can:
- View all saved styles
- Rename them
- Organize by purpose
- Use different styles for different brands (if you manage multiple accounts)
For example:
- “Launch CTA Button”
- “Client Communication Button”
- “Newsletter Soft CTA”
- “Promo Urgency Button”
Simple system. Big payoff.
Strategic Tip: Don’t Overcomplicate It
You do not need 12 different button styles.
At KSA, we typically recommend:
- One primary brand CTA button
- One launch/promo button
- One softer informational button (optional)
Clean. Clear. Recognizable.
Your audience should know:
“That color? That’s where I click.”
Where This Fits in a Bigger System
Your email design is part of your backend execution system.
Email marketing isn’t just about writing good copy. It’s about:
- Structure
- Visual consistency
- Repeatable systems
- Efficiency
The more repeatable your systems are, the easier it is to scale.
Because just because you can redesign every email…
doesn’t mean you should.
Need Help With Your Email Systems?
If you’re piecing together:
- Flodesk workflows
- Nurture sequences
- Launch emails
- Evergreen funnels
And it feels more chaotic than strategic…
You don’t have to do this alone.
Apply to work with our team here: https://katschmoyer.com/apply
We’ll build the systems so you can focus on the vision.
You dream it. We do it.
An integrator is the person who turns a business owner’s vision into action! In a small business, an integrator owns execution: managing systems, projects, timelines, and teams so ideas don’t stall out. They’re hands-on, implementation-focused, and responsible for making sure strategy actually gets done!
Yes! Flodesk allows you to save multiple custom button styles, so you can create different designs for launches, newsletters, or client communication.
Saving a button style keeps your emails consistent and saves time. Instead of redesigning your CTA every week, you can reuse your branded button in just one click.
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