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This term keeps popping up a lot. Kinda like Mastermind, Speaker, Biz Coach, Encourager… these are buzz words I’m seeing people use more & more in instagram bios.
Is that a bad thing? Nope!! However just because someone calls themselves an educator… or speaker .. or biz coach … doesn’t mean they ARE.
But, wait, Kat. I want to be an Educator. How do you DO it? How do I call myself one and actually MEAN it? I’m so glad you asked:)
First things first, why do you want to be an “Educator”?
Does it make you feel like you’ve “made it”? What about it sounds appealing to you?
Let’s be real, it’s a sexy title … it sounds successful, doesn’t it? It’s nice to feel wanted & needed; when people are coming to you for advice… when people are emailing you asking to be educating on a certain thing, you feel desired. And you feel cool.
I get that. There’s no denying that when someone emails me seeking advice I get a little rush of excitement & feel a tiny bit cooler than I actually am.
However this is so much more to educating than that. If you’re educating just because you feel cool, you like the sound of your own voice or you love the rush of feeling wanted… you’re not doing it for the right reasons. Giving of your time, giving of your hard-earned advice takes time, effort & work. It takes heart.
You have to understand WHY you want people to email you & seek advice in the first place. Do you love helping people? Do you love teaching? Do you enjoy one-on-one time with other small biz owners? When you understand WHY you’re doing it, it will make marketing that you ARE an educator that much easier. I promise.
Here’s a few more things to consider before using the term Educator on your Insta-bio:
Do you consider yourself an “Educator” in the industry? What’s your why?
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