I help creative boss ladies make dreams a reality!

Between the freebies, the blog & the education, this space is jam-packed with what you need. 

Let's get started! 



I'm all about #realtalk - the hard, nitty-gritty stuff. 
I'm all about real RESULTS - tangible tools to get you where you want to be.
I'm all about sharing #allthethings I've learned, mistakes I've made, and the trials I'm currently pushing through.
 

(boss ladies like you)

And, girl, I'm glad you're here!

(PS. Oh, you want that freebie! Perfect. Head over here!)

"what do you do?!"

I know, I know. There's a lot going on overe here! Lemme break it down:

I'm the Owner & lead planner of Dear Sweetheart Events!

I'm the founder & visionary of Creative at Heart Conference!

I'm an educator & speaker for small biz owners!

(And I think it's safe to say I love pink just as much as Elle Woods!)

you might be asking...

-   You have 750392 ideas in that head of yours
-   You want to make at least 1 of those ideas happen
-   You work a 9-5 while growing your side-hustle
-   You said "see-ya" to your 9-5, but crave direction for your biz
-   You carve out intentional time for #BachelorNation
-  You use hashtags like #bosslady & #allthethings on a regular basis
-  You wish you used the above hashtags more
-  You wear pink. On Wednesdays. (Yes that's a movie reference)
-  You love a good nonfat iced chai
-  You can quote at least 3 lines from Friends 
-  You're a dream-chaser & goal-getter 

We can be friends if...

My story

I graduated with a Bachelor of Business Administration from Bridgewater College in 2011. And I had no idea what I was gonna do with it. I began working in Admissions for a career college, and became the youngest Director of Admissions for my division. And while that might look super cool on my resume, I wasn't happy. In fact, I was weary in every way & questioning everything. 

"Was this what I was supposed to do for the next 40 years?" 

After lunch breaks ugly crying in my car, and late nights blog stalking women I admired, I knew I'd had enough. My Cubicle Era had to end. 

I launched my first business, Dear Sweetheart Events, in October of 2013. Pressing "submit" on that LLC application was the craziest, scariest thing I have ever done. Once I did, I took a giant leap into the small biz world. It wasn't pretty or romantic or styled. It was messy. And hard. 
And I loved every hot second.
 
10 months into owning Dear Sweetheart Events, Creative at Heart Conference was born. 

Another 9 months after that (a whopping 17 months total of entrepreneurial life), I walked out of my full-time job for the very last time - carrying a box of momentous & wearing the biggest smile. 

I said goodbye to blazers & heels, 
& hello to three-day-in-a-row leggings & dry shampoo. 

Fast forward to 2017, and I've got 50 weddings, 25+ styled shoots, 6 conferences, and over 500 blog posts under my belt. I've coached over 60 women one-on-one and watched big, beautiful & bold things happen. 

I'm a believer, wife, & mama to 2 babies I'll meet in heaven. I'm a certified "dog-mom" to Knox in every cliche way & marrying my high school sweetheart, Matt, was the best decision I ever made. We're currently expecting #babyschmoinmay and thank Jesus every day for this little life we've been waiting so long for.

I work virtually with the best assistant a boss lady could ask for (love you, Em!), and have conversations with Matt about launch strategies & email marketing over pizza in our sweatpants on the regular. 

After four years of entrepreneur life, I can confidently say that every late night has been worth it. Every "what if" question has been worth the risk. And every big dream has made all the difference.

Can you say the same? 

01.

TRUE OR FALSE?

Just call me Kelly Clarkson

Back to True or False

02.

TRUE OR FALSE?

I absolutely despise camping. Everytime I’ve gone it’s ended badly, so I’ve 
accepted it & decided to never try again!! I DO have an obsession with the mountains AND the beach…
but I need a log cabin or beach bungalow!

Back to True or False

03.

TRUE OR FALSE?

I showed hogs in 4-H for almost 10 years and loved every bit!

Back to True or False

04.

TRUE OR FALSE?

Cliche, a bit sappy but 100% truth! I told Matt about my
dream on the flight to our honeymoon! 

Back to True or False

05.

TRUE OR FALSE?

I’ve only ever lived in good ol’ Virginny! (Although if I had to pick another area to call home,
it’d be a close call between Savannah, GA, Golden, CO & Queenstown, NZ!)

Back to True or False

06.

TRUE OR FALSE?

I have 4 and plan to get a few more… just don’t tell Matt, ha!

Back to True or False

07.

TRUE OR FALSE?

He also won the longest gourd and the largest squash (600 pounds)!

Back to True or False

08.

TRUE OR FALSE?

I love Lord of the Rings - all three - and can quote numerous lines!

Back to True or False

09.

TRUE OR FALSE?

I never thought I would admit that online #reallife

Back to True or False

10.

TRUE OR FALSE?

Uninterrupted work time? Yes, please! I need discipline & find that I get so
much done when I’m in the airport or on the plane.

Back to True or False

11.

TRUE OR FALSE?

I can’t start my day unless the bed is made & all 4 throw pillows are in place!
 The household tasks I do despise? Laundry.

Back to True or False

12.

TRUE OR FALSE?

Monkey over eyes + crying/laughing face! :) 

Back to True or False

13.

TRUE OR FALSE?

He is so vocal & loves to tell me about his day!

Back to True or False

14.

TRUE OR FALSE?

We were married 3 years ago… sneaky, sneaky!

Back to True or False

15.

TRUE OR FALSE?

Our home is almost 100 years old, and our town just got a Walmart!

Back to True or False

FAV BLOG POSTS

01/03

01.

Read More

Next

When I started blogging, I loved blogging about goals. I felt inspired & motivated & while I didn’t meet every single goal, making them helped set the tone for my business & life that year. I blogged my 14 in 2014 & 15 in 2015. I sat down and read through 14 in 2014 & 15 in 2015 the other night. I cried, y’all. I REMEMBERED those moments so vividly!! I remembered the highs & the lows … and it was so interesting to see/read how much has changed in the last few years...

...]

YEARLY GOALS: 17 IN 2017

FAV BLOG POSTS

02/03

02.

Read More

Next

#BachelorNation – this one is for you!!!! Now, I have never been a total bachelor fanatic. I’ve watched the show over the years but usually need to take a break after a few seasons because it becomes a bit much. This season, I’m back after a few seasons away!:) While Ben may not be MY perfect man, I have loved watching his interactions with the contestants this season. I am wholeheartedly “Team Lauren B” and DYING over who he’s going to choose tonight!!!! [...]

BUSINESS & THE BACHELOR - FEATURING WITH GRACE AND GOLD

FAV BLOG POSTS

03/03

03.

Read More

Next

Creative at Heart Round 6 is SIX days away, so it’s no wonder why I’ve got conference on the brain!
Over the last 2 years, C@H has hosted 5 two-day conferences, 1 three-day conference & 2 one-day conferences – we’ve been BUSY! I’ve also had the opportunity to attend & speak at several other amazing conferences & retreats! Education is one of my favorite things about being a small business owner; [...]

my #1 tip for attending a conference

enjoy a special freebie from me to you!

YAY! Send it my way!

gift giving is my love language

get FriYAY fun & a freebie just for being you!

HEY, GIRL, HEY!

Do you love small biz resources, on the road to full time encouragement, & access to my FREE webinars & courses before anyone else?! Yep, I thought so! You'll receive all that & more if you fill out the info below! 
No spam. Just gifts. And pink. Always pink.